How do clinics compete with mail-order aligners?
Mail-order kits win on price and convenience, so don't try to beat them there. Win on care instead. Explain, in plain words, what an in-person scan, a dentist's plan and regular check-ins give the patient that a box in the mail can't. Show consented stories of real patients and your team. Share monthly payment options so the cost feels manageable. When people understand the difference, many choose the clinic they can trust.
